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Posted in 2009:

• Pharma Companies Should Have Public Social Media D...
• Warning to Buzz Marketers: "Pfizer did not get the...
• Marketing Team Players Should Pay Attention to the "e" in "Team": Ethics
• Charlie Kimball, Novo Nordisk, and Me Make Up
• A New Era of Pharma Marketing: Direct to Journalis...
• Academics Exaggerate, Journalists Regurgitate. What About Bloggers?
• GSK, the "Erroneous" 50% Discount Promise, and Consumer Fraud
• Pfizer Employees Step Up to Help Fellow US Citizens! GSK, a British Company, Turns Away!
• This Survey May Have Influenced Pfizer's Decision to Offer Free Drugs to Unemployed/Uninsured
• Pharma Companies Anticipate My Survey Results and Expand Prescription Savings Program to Cover More Americans in Time of Crisis
• Future Health Care Scenarios. Which is Best for Pharma?
• Tit-for-Tat Tithe on Pharma Marketing. How It Can Work.
• What's the Cause of the Drug Industry's Bad Reputation?
• Why It's Important to Monitor & Engage in Social Media
• As Innovation Shifts to Small Companies, How Will Big Pharma Defend High Drug Costs?
• AZ: Let's Put a Positive Spin on this "Cursed" Study
• Ethical Pharma Marketing
• A Tithe on Pharmaceutical Marketing for Promoting Health
• Pharma: Earn Back Your Trust Before Hell Freezes Over
• Pfizer's PR Chief: "How in the hell do we have such a bad reputation?"
• "Corporate Blog" is an Oxymoron

Posted in 2008:

• The Erectile Projectile: A New Form of Outdoor Advertising
• New Image for alliconnect Blog: Skinny Women
• The Cymbalta Buzz Machine is at Full Throttle!
• Is This OK Under PhRMA's New Code?
• Life Science Profiles of Color: A Response to Racism in the Life Sciences
• Chantix "Roundtable" Apparently Not Round and Not a Table
• Pfizer Invites This Blogger to Chantix Media Roundtable Discussion
• Vytorin Ads Trump Peter Rost on Fox Business News
• Overcoming Pharma's Employee Blogging Fears
• Centocor Blog - No Frying Pan and No Fire!
• Tauzin's Ant-Competitive, Anti-Free Choice Comments
• CNTO411: Centocor's Groundbreaking Blog
• Jarvik: A Modern DTC Tragedy
• Pfizer Flips. Jarvik Flops!
• Pharma R&D Succumbs to the Dark Side
• Montel Says Goodbye to TV! May Leave PhRMA's PPA Program Also
• Jarvik Falters in His Own Defense
• Different Views of Pharma and its Critics
• Should I Stop Taking Zetia?
• Rozerem Deep Sea Diver Debuts in New Yorker Cartoon Contest
• Jarvik -- Lipitor spokesperson -- "outed" as an unlicensed physician!
• Promotion vs. R&Deja vu all over again!

Posted in 2007:

• Giuliani's OxyContin (and PhRMA) Money
• PGAD. EGAD! Another Syndrome/Disorder, Whatever!
• Montel Williams Seeks Interns for 2008 - I Kid You Not!
• PhRMA Intern v. Montel: HS Intern is Saved, But...
• Montel Williams: Zero Tolerance for a Pharma Celebrity Spokesperson Gone Bad
• J&J Blog, Shire PR: The Whole Story and Nothing But the Whole Story!
• Rozerem Expedites Experts' Dreams: Honoraria!
• J&J Lawyers Go Wild; PR on Vacation!
• The Drug Advertising Blame Game
• Mandatory Vaccination Controversy Did Not Hurt Gardasil Sales!
• The "RLS Gene" Story: Requip Ad Disguised as News on ABC
• Advice to All Pharma PR Bloggers Out There
• Moore's Blitzer Krieg
• The Drug Industry Needs Constructive Criticism, Not Pugilistic Put Downs
• It Was Politics That Killed Avandia, Says Glaxo
• PhRMA Intern Makes Movie Mogul an Offer He Can't Refuse!
• Cause Marketing via YouTube: What Pharma Can Learn from Michael Moore
• PhRMA Intern Proves "No Strings Attached" to Pharma-Sponsored CME!
• PhRMA Sent SiCKO Spy to Cannes
• SiCKO is Boffo but Not Anti-Pharmaco, per se
• Moore, Oprah, SiCKO: The Video
• Pharma's Worst Fear Realized: After Seeing SiCKO Oprah Calls for Town Hall Meeting
• GSK's YouTube Disease Awareness Sponsorship
• Alli Ad Campaign Promises Honesty, But Does It Deliver?
• Advice to GSK on Handling the Avandia Avalanche: Don't Do What Merck Did
• Mr. Moore Don't Ignore: Please Invite Me to a Screening of Your Movie
• Giuliani, OxyContin, Big Pharma, and Terrorism
• Gardasil: Less Hype May Help
• Pfizer's Exubera Strategy Needs a Bong Blog!
• J&J to Give 120,000 Employees Their Own Blogs?
• Americans Skeptical Of Pharma Cause Marketing
• Lilly Cuts PAP and Runs from Patients in Need, Putting Profits First
• Pharma Still Stinks, But Not as Much as Oil or Tobacco!
• GSK Pulls Imus Ads...BUT, Only Until "Media Standards" Are Met
• Glaxo, Pull Your Imus Ads!
• A Few Rules for Pharma Employee Blogging
• The Zubillaga Affair: Effect on the Prospects for Pharma Blogging
• Web 2.0 Hates Sally
• Dead DTC Golden Goose and Other Pharma Fears
• Innerstate Private Screening: Philadelphia Style
• Drug Safety - A Mere Asterisk to the FDA
• Does Merck Need a Vaccine for Bad PR?
• No Oscar for Centocor PR Effort
• Who's Easier to Buy? A Physician or a Politician?
• Merck Quits Lobbying for Mandatory Gardasil Vaccination
• Marketing Drugs to Teens Online - So Wrong!
• PhRMA Responds to My Rozerem Ad "Concern"
• God Bless R&D, but Marketers May Go to Hell!
• GSK: Don't Go Cold Turkey!
• Takeda: It Isn't a Reminder Ad --- Wha!!!
• If Bill Gates Ran Pharma
• Disease Mongering and Pharma Credibility
• Introducing...the All-Pharma Lobbying Lineup!
• If FDA were as Powerful as FTC
• YouPharma(tm): A Brave New World of Marketing?
• DTC in the New Era

Posted prior to 2007:
For access to the following posts, please use the Monthly Archive.

• What Was Blogworthy in 2006? A Review
• Merck on a Roll
• Is Pfizer Arrogant and Superior?
• Am I Dreaming, or Is This a Rozerem Ad?
• Levitra Levity
• Do New Drugs Prolong Lives?
• Clear Words, Obscure Benefits
• Rozerem Ads Innovatively Ineffectual
• Pharma's Black Knight Parties On!
• Confusing Creativity with Mission
• Sicko si, Pharmaco no!?
• Anonymous Online Marketing
• Rules of Engagement
• PhRMA Intern vs. the Pharma PR Agency!
• DTC Menagerie & Bad Buzz
• Question Everything
• DTC, Elections, and PhRMA
• PhRMA's Response - PRwise, it Stinks!
• Chantix: PR First, Launch & Ads to Follow
• PR Marketing: Mystery Wrapped in a Riddle
• Marketing Disguised as PR
• Industry PR & Rep Morale
• Doing a Good Job but Still No Respect!
• Pharma and Republicans Part Ways
• Pharma Industry "Less Unpopular"
• How Not to Influence Physician Bloggers
• Spinning Bad News about FDA & Drug Safety
• GSK's "Plain Talk" Flawed
• Pharma PR: It's All About Defending Drug Prices
• Sales Reps Make Poor Spokespeople
• Michael Moore Seeks "Sickos"
• Challenges Ahead for Pharma
• Finally, Marketing Aligns with PR - Maybe
• 2006 Pharma Trend Survey
• Pfizer - the Rodney Dangerfield of the Drug Industry
• New Year's Resolutions for Pharma
• Less DTC, Better Public Image?
• J&J Scores High in Reputation Quotient Study

• Tobacco & Drugs: Strange Bedfellows
• The Empire Strikes Back
• Vagelos Speaks. Will Pharma Listen?
• Pharma Industry's Relief Effort
• Pharma Image Makeover Tactics Unconvincing

• Movies and Drugs: Same Blockbuster Mentality
• Bloggers Worry Pharma More Than FDA
• McKinnell's Mea Non Culpa
• Transparency: A New Voice for Pharma
• Can't Get Any Respect!

• Peter Rost: Pharma's Black Knight
• Patients Come First?
• Drug Companies Give Aid to Tsunami Victims
• The Pharma Industry Has Issues in 2005
• Pharmaceutical PR: Fool Me Once, Fool Me Twice