The Drug Advertising Blame Game

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The Drug Advertising Blame Game

Posted: August 1, 2007

In case you are wondering who and what to blame for everything evil about the pharmaceutical industry, consider the list of "10 reforms that drug advertising needs right now." This list was compiled by Jim Edwards in his last post to BrandweekNRX.

Perhaps Edwards should have entitled his post "10 reforms that the drug industry needs right now" because only reforms #1 and #2 (and maybe #3) on his list really are about advertising

Let's not blame everything wrong with the industry on advertising, which is a typical ploy of those whose agenda is anti-industry and who want to misled the public on the issues.

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