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In My Humble Opinion
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Rozerem Beaver Buzz

Posted: September 14, 2006

I am having some fun looking over the visitor stats for this blog, finding out how people are ending up at Pharma Marketing Blog, what the most popular pages/posts are, etc.

It's incredible, but true! The most visited page on this blog is the post about the Rozerem ad: "Rozerem Ads Dis Lincoln, Show Beaver."

Could all this interest be due to the sexual symbolism of the beaver and/or the deep sea diver or could it could be due to something else?

I think it's a buzz marketing opportunity lost.

Read why I think so in today's post to Pharma Marketing Blog.

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